Knowledge in MBA AND PGDM

Economics - Case Study

Case Study : Demand, Supply and Economic Theory Economic Theory provides an outlet for research in all areas of economics based on rigorous theoretical reasoning and on topics in mathematics that are supported by the analysis of economic problems. Published articles contribute to the understanding and solution of substantive economic problems.

Organisational Behavior - Story of Jeffery Bezos

Jeffrey Preston Bezos is an American technology entrepreneur, investor, and charity donor. He is the founder, CEO, and president of Amazon.com, Inc. Bezos was born in Albuquerque, New Mexico, and raised in Houston, Texas. He graduated from Princeton University in 1986 with degrees in electrical engineering and computer science. He worked on Wall Street in a variety of related fields from 1986 to early 1994. He founded Amazon in late 1994 on a cross-country road trip from New York City to Seattle. The company began as an online bookstore and has since expanded to a wide variety of other e-commerce products and services, including video and audio streaming, cloud computing, and artificial intelligence. It is currently the world's largest online sales company, the largest internet company by revenue, as well as the world's largest provider of AI assistance and cloud infrastructure services via its Amazon Web Services arm.

Economics - Price elasticity

Price elasticity of demand is a measure used in economics to show the responsiveness, or elasticity, of the quantity demanded of a good or service to a change in its price when nothing but the price changes. Price elasticity is the ratio between the percentage change in the quantity demanded (Qd) or supplied (Qs) and the corresponding percent change in price. The price elasticity of demand is the percentage change in the quantity demanded of a good or service divided by the percentage change in the price.

Marketing - Pricing and Strategies

Pricing is the process whereby a business sets the price at which it will sell its products and services, and may be part of the business's marketing plan. Pricing is a fundamental aspect of financial modeling and is one of the four Ps of the marketing mix, the other three aspects being product, promotion, and place. Price is the only revenue generating element amongst the four Ps, the rest being cost centers. However, the other Ps of marketing will contribute to decreasing price elasticity and so enable price increases to drive greater revenue and profits.

Marketing - Branding Study

A brand is a name, term, design, symbol or any other feature that identifies one seller's good or service as distinct from those of other sellers. Brands are used in business, marketing, and advertising. Name brands are sometimes distinguished from generic or store brands.

Marketing - Positioning

Positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors. Positioning is one of the most powerful marketing concepts. Originally, positioning focused on the product and with Ries and Trout grew to include building a product's reputation and ranking among competitor's products.

Marketing - Brand Building

Brand building is the process of generating awareness and promotion of the services of a company through direct advertising campaigns or through sponsorship. Brand building strategies bring consumers closer to the brand and provide value for them so that they can know, feel and experience the brand.

Marketing - Digital Marketing

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

Accounts -Depriciation

In accountancy, depreciation refers to two aspects of the same concept: first, the actual decrease in value of fair value of an asset, such as the decrease in value of factory equipment each year as it is used and wears, and second, the allocation in accounting statements of the original cost of the assets to periods in which the assets are used (depreciation with the matching principle

telephonic & skype interview

In this file i have included  Prologue  What is Telephone Interview  Why Telephone Interview?  Preparation  Nuances of Telephone Skills  Pre & Post Interview  Common Questions – Interviewer & Interviewee  Skype Interview  Skype Know How  Skype Preparation  Skype Interview Handling  Hyperlinks

Organisational behavior

A virtual team (also known as a geographically dispersed team, distributed team, or remote team) usually refers to a group of individuals who work together from different geographic locations and rely on communication technology such as email, FAX, and video or voice conferencing services in order to collaborate.

SWOT analysis

In this file i have included why swot analysis , strength , weakness , opportunities , threats etc more topic i include .