Marketing - Project on Dettol
Reckitt Benckiser Group plc (RB) (About this soundlisten (help·info)) is a British multinational consumer goods company headquartered in Slough, England. It is a producer of health, hygiene and home products. The company was formed in 1999 by the me
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rger of British company Reckitt & Colman plc and Dutch company Benckiser NV.
RB's brands include the antiseptic brand Dettol, the sore throat medicine Strepsils, the hair removal brand Veet, the immune support supplement Airborne, the indigestion remedy Gaviscon, the baby food brand Mead Johnson, the air freshener Air Wick, Calgon, Clearasil, Cillit Bang, Durex, Lysol, Mycil and Vanish.
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